Appraisal Economics Inc. valued a portfolio of copyrights, trademarks, and other intellectual property covering a collection of fictional characters. These characters have been the subject of comics, cartoons, graphic novels, TV shows, movies, and video games. The collection includes male and female characters ranging from superheroes and anthropomorphic animals to everyday-type people. With over 1 billion comics sold in a variety of languages over more than half a century, the characters continue to enjoy popularity around the world and across multiple generations of fans. Appraisal Economics was engaged to value the intellectual property for management planning purposes.
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