by Appraisal Economics | Jan 27, 2020 | Intellectual Property
In an effort to protect your business, you registered your trademark with the U.S. Patent and Trademark Office. If approved, you were issued a federal registration number. Now that you have taken that necessary step in the preservation of your brand, your business is...
by Appraisal Economics | Oct 23, 2019 | Business Valuation, Valuation
Every business owner understands the significance of protecting their growing company. Establishing a new business venture is a feat in an increasingly competitive market, but continuing to grow and become profitable is even more challenging. There are a significant...
by Appraisal Economics | Jul 5, 2019 | Business Valuation, Intellectual Property
Some of the most valuable trademarks are also the most recognizable company names: Google, Microsoft, Walmart, Mercedes, and others. However, trademarks protect more than corporate names. They also safeguard logos, designs, product names, taglines, and more....
by Appraisal Economics | May 22, 2018 | Intellectual Property
As we embrace increasing digitization, it’s important to consider how technology is reshaping our world. Increased online activity is great for companies hoping to quickly and cost-effectively gain notoriety and influence; after all, it’s much easier for brands to...
by Appraisal Economics | May 14, 2018 | Intellectual Property
Patent infringement is becoming an increasingly common issue facing established companies. If your company has developed a progressive product or service that meets a specialized need in your industry, businesses will attempt to replicate your success. As the threat...